positive photography

Blog


Welcome to our blog. Here, you can keep up with our latest projects and news, get insights into the world of visual storytelling and communication for development and go behind the scenes to meet the creative team responsible for our work.

19th May, 2017
Rockefeller Foundation, Vietnam, flood risk, children

Using Positive Visual Storytelling for Fundraising: The Science Behind Personalising a Cause

In the autumn of 2013, two psychology researchers from Stanford University gathered to discuss the findings of their recent graduate research project into the neuroscience behind charitable giving. Both academics in the early stages of their careers, they wanted to better understand what many non-profit fundraisers had felt they’d intuitively known for some time: that people are far more likely to give when presented with an identifiable individual’s story than by statistics about a problem [...]
5th May, 2017
Hope foundation, Nagapattinam, Tamil Nadu, India, toe painter

Why Positive Images Must Prevail

The time for ‘poverty porn’ has well and truly passed, in our view (if, indeed, there ever was one). Yet we still sometimes come across some very negative and degrading portrayals of people and places within development-related communications. As a visual communications company, we take our responsibility for representing people seriously. We believe that there’s already enough bad news [...]
8th August, 2016
Chitrabani, founder, Gaston Roberge

Insights From the Past: Drawing Parallels with a Bengali Communications School

Chitrabani is an Indian photography and film training centre. Founded in the 1960s, it has remained faithful to its focus on using visual media for social good since then. This is a brief tale of Chitrabani’s conception, revealing how its founder used positive representations of people in very poor areas to change perceptions of them and to raise their profiles. This story resonates strongly with us at Communication for Development Ltd (CfD), since our work is underpinned by very similar values. [...]
15th February, 2016

Kevin Works with World Renew to ‘Change the Story’

We recently sent one of our talented East Africa-based photographers, Kevin Ouma, to rural Uganda to capture the valuable work of faith-based charity World Renew. Originally from Kenya, Kevin has over a decade of experience in humanitarian photography under his belt, earning him an impressive legacy with high profile development-focused clients such as CARE International and Oxfam. A quick glimpse at [...]